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Let’s Bring Up Discerning Kids

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Image via Wikipedia By Dr Bill Maier Have you noticed how most television commercials look more like music videos than product ads? There is a reason for that. When it comes to spending huge advertising budgets, do not think that companies are not aware of what they are doing. Media groups have done their homework. They know who's buying their products, and what works to get their attention. It is our kids that they are targeting, and commercials reflect that fact. One recent media study showed that more children than ever have televisions in their rooms and Internet access at home. Over 40 per cent had visited a website because they saw an ad on TV , and many have money to spend once they get there. This may be good news for advertisers, but it should give parents a little cause for pause. How well have we taught our kids to be discerning, and to keep from being manipulated by the media? Let's make sure our kids are as savvy as the advertisers who target them. From TOD...

Clever Advertising

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Input overload, confused cognition, haywired outcome

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English: Knowlege Spiral (Photo credit: Wikipedia ) We've reached the age of information overload . Back then, many, many years ago, there is very little knowlege of anything and everything in the planet. People across the globe would learn the same thing, know the same idea, process the same information. There is universality of knowlege. That was then. Now it is completely different. There is so much knowlege learned, so many discoveries, so much information, that there already exists what we would aptly call "an information overload". There was a time when 'general information' was really general, even across the globe. It is not anymore. Even general information is so broad, that in one area or another, you don't know a lot of things. There is good and bad to what we do, or have, one way or the other. In a recent ODB devotional, it was pointed out that one man's dream of 'rebuilding the library of Alexandria ' is already coming true, t...